What It's For
Most aggregates and construction material producers operate with limited visibility into their competitive environment. Public data is too high-level, sales data is too siloed, and pricing decisions are often made in the dark. A good bottom up market analytics approach changes that — giving teams a real-world view of their market position, pricing opportunities, and growth potential at the micro-market level.
What It Does
• Provides an accurate view of market size and value by customer and product type
• Maps competitor and customer footprints, including supply chain traceability
• Identifies segment-specific price gaps and misalignments
• Supports M&A and expansion with actionable data on where to grow
• Offers PowerBI dashboards and map-based visualizations for strategic clarity
• Simple SaaS interface designed for commercial and operational users alike
Who It's For
• Aggregates producers with local or regional footprints
• Commercial and pricing managers needing better benchmarks and heatmaps
• M&A teams evaluating site acquisition or market entry
• Founders and CEOs looking to professionalize their go-to-market model
Why It Works
• Tailored to the specific logic of the aggregates and materials industry
• Ground-up data — built from supply chains, logistics, and customer behavior, not macro guesswork
• No generic dashboards — only what matters for commercial performance
• Reduces missed margin, weak quoting, and wasted sales effort